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He is shrunk by impulsively disobeying Mr. Wonka's request to stay away from the Television Chocolate camera. Television Chocoate was intended to send bars of chocolate to television sets around the world, providing free samples of Wonka's candy. After the bar is teleported by the Television Chocolate camera, it can be taken and eaten from a television set, which amazed those still in the tour (Charlie and Mike). The Television Chocolate camera transmits Mike to a television set across the room, in the process reducing Mike to a size that will fit on the screen. When his parents say he won't be able to go back to school, or do anything in general, Mike says he'd still be able to watch TV. This causes Mr. Teavee to scream and say "I'm throwing away the television once we get home! I've HAD it with television!", and in turn causes Mike to throw a hissy fit. Fortunately, Wonka has him stretched in the taffy pulling/gum stretching machines (it was gum in the book, taffy in the movie) but the Oompa-Loompas overdo it and accidentally make him a very thin giant. However, Wonka notes that at least every basketball team in the country would be looking for him.